-Dr Tim Errington
When we take a close look at today’s corporate world we see that the forward looking, early adopter companies are engaging their employees and demonstrating clearly that they care about all aspects of their well-being.
By investing in health and wellness initiatives they encourage and develop healthy daily habits within their workforce, gradually creating a healthier team, with more energy, focus and drive. This is how leading companies are looking to build competitive advantage. It is well proven that when staff are ‘cared’ for, they feel more secure in their roles, are more likely to stay, and this ‘culture of care’ is more conducive to producing their best work. Most will freely accept that stress levels are way too high and that this is unhealthy. Stress changes your physiology (how the body works) and if it is constant it will eventually destroy your health.
The problem is bigger than you think.
Everyone knows that there are growing instances of chronic disease, postural and spinal concerns, stress related conditions, headaches and digestive disorders etc, these are everywhere and the stats don’t lie. There is, however, a new cause for concern. More and more employers are gradually becoming aware that their workforce is becoming less interested and engaged. In effect they are ‘tuning out!’ What we are seeing is a new widespread crisis, that of ‘disengagement’ of their employees.
This declining ‘engagement’ is costing companies millions. As they look for solutions to get their workforce back ‘on track, it seems that the solution could well be closer than they think. To drive engagement we must invest in our people, making the employees feel wanted and give them a greater sense of purpose. With this in mind, companies are looking to create a ‘culture of care’ and investment in workplace wellness is seen as one of the keys to turning disengaged, disinterested employees into productive, focused champions of their brand, committed to the ‘cause’.
When the company wants a well-organised, highly motivated, productive workforce, creating a ‘culture of care’ is foundational.
Improved Company Culture
A growing player in Corporate Wellness programs is Virgin Pulse. To better understand how employers and employees are engaging in wellness programs, they surveyed 361 organizations and 3822 employees to gain an insight. Their analysis has revealed compelling results.
Wellness drives company culture: 87.4% of employees state that wellness positively impacted work culture.
Employees want to be healthy: 96.3% participate to improve their own health making health a bigger motivating factor than finance!